Creative Direction: Our project began with defining a creative direction that embodies the playful and innovative spirit of Ice Cream Rolls Hannover. Through extensive research and brainstorming sessions, we developed a vision that combined vibrant colors, whimsical elements, and mouth-watering visuals. This creative direction served as the foundation for all design and content decisions, ensuring a cohesive and appealing brand identity.

UX/UI Design: With the creative direction in place, we focused on designing a user experience (UX) and user interface (UI) that would be intuitive, engaging, and delightful. Our UX strategy prioritized ease of navigation, quick access to key information, and an enjoyable browsing experience. The UI design incorporated the established visual elements, creating a seamless blend of aesthetics and functionality. Interactive features, such as animated transitions and hover effects, were implemented to enhance user engagement and reflect the dynamic nature of Ice Cream Rolls Hannover.

Website Design: The culmination of our efforts was the development of a visually stunning and highly functional website. The homepage features eye-catching imagery of ice cream rolls in the making, instantly drawing visitors in. Clear and concise sections guide users through the menu, location details, and special offers. The website also includes an integrated blog for sharing recipes, news, and events, fostering a community around the brand. Responsive design ensures that the website provides a consistent and enjoyable experience across all devices.